Commercial video for brands that want their work to feel cinematic.

Brand films, commercials, and hospitality content. Based in Dallas, traveling for the right project.

Who I work with.

Three lanes I keep busy in. Most projects fit one of them.

Brands

From product launches to year-long campaigns, I help in-house marketing teams build a cinematic asset that holds up across every channel they want to run it on.

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Agencies

When you need a director who can show up with a treatment, a kit, and a crew, I plug in like a section of your team. You stay in the creative lead. I bring the execution.

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Hospitality and real estate

Hotels, developers, and venues use me for property films, lifestyle cuts, and seasonal campaigns. Recent work includes a hotel promo in Tulum and lifestyle shoots across Texas.

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Selected work.

Recent commercial projects, directed and shot end-to-end.

How it works.

Four steps from first call to final cut.

01

Call

Twenty minutes. We map the brief.

02

Treatment

Within 48 hours, you get a written treatment and a quote.

03

Production

I direct, shoot, and manage the crew. You stay as hands-on or hands-off as you want.

04

Delivery

Final cuts in the formats your platforms need, from 1080p up to 8K.

About

Hi, I'm Daniel.

I'm a filmmaker based in Dallas. I've spent the last 6+ years directing and shooting commercial work for brands across hospitality, real estate, and consumer products, from a hotel campaign in Tulum to product launches across Texas.

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Daniel Polito behind the camera at golden hour, shooting on location

Frequently asked.

Every project is scoped to your brief, your timeline, and your platforms. After our first call, you get a written treatment and a tailored quote within 48 hours. Tell me what you're working with and I'll see what makes sense.

Most projects deliver in 2 to 4 weeks from greenlight, depending on scope and shoot days. If you need something faster, tell me on the call and I'll let you know what's doable.

Yes. I'm based in Dallas, but a lot of my work happens on the road. Hotel campaigns, lifestyle shoots, and brand films often need a director who's comfortable traveling with a kit. I am.

Of course. Plenty of my best work has been alongside in-house teams or agencies that already have a vision. I lead the production end while you stay in the creative lead.

It depends on the brief, but a typical project ships a hero film, one or two cutdowns for paid placements, social verticals for IG and TikTok, and stills pulled from the shoot. We line it all out in the treatment.

Have a project in mind?

20 minutes on the calendar is the fastest way to find out if it's a fit.

Book a call